DIGITAL EXPERIENCE

EXCITING INNOVATIONS.

MINI Cooper 3-door - digital experience - operation system
The new MINI Operating System 9 opens up a new, intuitive user experience. Thanks to the exquisite OLED touchscreen and your voice-activated MINI Intelligent Personal Assistant, you can enjoy more control, connection and personalisation than ever before.

IMMERSIVE MINI EXPERIENCE MODES.

Explore a variety of extraordinary worlds, each with its own creative design and sound palette with our range of MINI Experience Modes. In Personal Mode you can even use the MINI App to select your own images for the background of the MINI Interaction Unit. The colours of the ambient lighting automatically adjust to the images you select.

YOUR CLEVER CAR-PANION.

MINI Cooper 3-door - digital experience - spike MINI Cooper 3-door - digital experience - spike
Say “Hey MINI” or push the talk button on the steering wheel and you’ll activate the new voice assistant. You can choose between two visualisations on the OLED display, “MINI” – a stylised image of a MINI – and the new digital MINI assistant known as “Spike”.

With the Intelligent Personal Assistant, you can:

• Operate the navigation

• Make phone calls

• Control the temperature

• Access journey information

• Check the weather

• Just have a chat

READY TO CONNECT.

Your MINI comes with a host of free, intelligent connectivity features. And if you would like more, you can upgrade at any time.

MINI CONNECTED PACKAGE.

Elevate your MINI adventures with the MINI Connected Package. You can access an ever-growing range of exciting features and entertaining apps as well as music streaming and gaming.

You can also experience the navigation with a detailed 3D animation, traffic visualisation on the whole map, a close to reality lane guidance visualisaiton and augmented reality. Plus, there are two Intelligent Personal Assistants to choose from – both ready to make your every wish their command.

REMOTE SOFTWARE UPGRADE.

Keep your MINI up-to-date with free over-the-air software updates. Depending on your location, model, equipment, and vehicle condition, you may also receive additional functions or improvements regularly at no extra cost.